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TETI newsletter | January 16, 2025

TETI newsletter | January 16, 2025

CTS Eventim names Martinazzoli to lead Arena Milano, AI predicts Drake ticket drops, and the Australian Open sets a new standard with biometric entry.

January 16, 2025

TETI newsletter: The Event Ticketing Insider

No bullshit, fresh news only

Stay tuned with the latest developments in the event ticketing sector, covering industry news, technological advancements, and market trends.

🎯 Trends & News

Martinazzoli to head up Arena Milano

CTS Eventim has appointed Luca Martinazzoli as the managing director of Arena Milano, a new venue set to open in Milan later this year. Martinazzoli will oversee operational management and business development, aiming to position the arena as Italy's leading cultural and entertainment destination. The venue, designed by David Chipperfield Architects and Arup, will host ice hockey competitions during the Milano Cortina 2026 Winter Olympic Games and major events starting in spring 2026. Martinazzoli brings extensive leadership experience, including roles at Nike and Milano & Partners. (Reading time: 3 minutes)

Australian Open Gets Wicket Face Biometrics for Express Entry

The Australian Open has introduced a cutting-edge biometric ticketing system that uses facial recognition for identity verification. This technology, integrated with Ticketmaster accounts, allows fans to enter the venue seamlessly by matching their selfie with their registered profile. The system not only enhances security but also significantly reduces wait times, offering a smoother and more efficient entry experience. This innovation reflects a growing trend in the live events industry to adopt biometrics for ticketing and credentialing, setting a new standard for fan convenience and safety. (Reading time: 3 minutes)

📋 Event Management Strategies

LA Wildfires: Industry Grapples with Event Management (reading time: 3 minutes)

The entertainment industry demonstrates resilience and adaptation in managing event schedules and ticket refunds amid natural disasters, showcasing the importance of robust contingency planning.

The Weeknd Cancels Rose Bowl Concert Amid LA Wildfires (Reading time: 2 minutes)

Major concert cancellation highlights the importance of robust ticketing systems for managing refunds and rescheduling in crisis situations.

Broadway's 'Eureka Day' Receives Second Extension (reading time: 2 minutes)

Due to overwhelming demand and strong ticket sales, the hit Broadway show announces additional performances, demonstrating the resilience of live theater and effective ticketing strategies in the post-pandemic era.

🤖 Tech & Ticketing

AI Predicts: Get Your Drake Tickets Before They're Even Released!

Emerging technologies like predictive analytics and artificial intelligence are revolutionizing the concert ticketing experience. By analyzing historical data, social media sentiment, and market trends, AI can predict ticket release dates with remarkable accuracy. This innovation allows fans to plan and budget effectively, reducing the chaos of high-demand ticket drops. Additionally, blockchain technology is being explored to secure ticket transactions and prevent counterfeiting, while real-time language translations during concerts could create a more inclusive experience for global audiences. These advancements promise a more equitable and sustainable future for live entertainment. (Reading time: 6 minutes)