TETI newsletter | February 17, 2025

📱Michigan Stadium goes digital, SC Braga debuts tech-driven venue, and Everton unveils smart event strategies—plus AI-powered ticketing, fan-driven ownership models, and dynamic pricing innovations in live events!

February 17, 2025

TETI newsletter: The Event Ticketing Insider

No bullshit, fresh news only

Stay tuned with the latest developments in the event ticketing sector, covering industry news, technological advancements, and market trends.

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The Western Hemisphere's largest football stadium, with a capacity of 107,601, is implementing cutting-edge digital solutions to enhance fan experience and operational efficiency. The venue's technological upgrade includes advanced ticketing systems and crowd management tools. (Reading time: 4 minutes)

Portuguese football club SC Braga has launched the Estádio Amélia Morais, featuring a cutting-edge digital ticketing infrastructure specifically designed for women's football matches. The venue incorporates mobile-first ticketing solutions and enhanced security features. (Reading time: 2 minutes)

Abu Dhabi-based Palms Sports has secured naming rights to a major Azerbaijan Premier League venue, showcasing the growing intersection of sports management and venue branding in emerging markets. The deal represents a significant step in modernizing the venue's operations and fan experience.(Reading time: 3 minutes)

🎯 Event Management Strategies

German club St. Pauli reaches €20M milestone in fan-ownership initiative, demonstrating a successful community-driven approach to venue management and ticketing. The model shows promising results for sustainable fan engagement and financial stability. (Reading time: 3 minutes)

The new venue's management system includes advanced ticketing integration and crowd flow analysis, planning to host four major non-football events annually with state-of-the-art access control systems.(Reading time: 3 minutes)

🤖 Tech and Ticketing

HCLTech launches innovative AI-driven ticket clustering system, revolutionizing event management and customer service operations. The technology enables efficient bulk handling and advanced trend analysis for large-scale events. (Reading time: 2 minutes)

New AI-powered platform combines consumer insights, ticketing management, and analytics to optimize revenue and enhance fan experience. The system processes over 220M data points to deliver personalized experiences and improved operational efficiency. (Reading time: 3 minutes)

New AI-powered dynamic pricing system for event tickets

Major tour announcement showcases new ticketing strategies

Festival pioneers cutting-edge ticketing solutions

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